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Clayful
When a student’s struggling, every minute matters. Clayful connects them to a real human coach in under 60 seconds—offering early support before challenges grow. Clayful helps boost attendance, reduce disruptions, and keep students engaged. With coaching for educators and families too, Clayful wraps care around the whole child—without adding lift for staff.
Product specs
- Student mental health focus areas: Promote Social and School Connectedness, Equip Staff and Students to Recognize and Respond to Distress, Ensure Student Access to Effective Mental Health Treatment, Develop life and character-building skills
- Product category: Check-ins, Coaching/mentorship, Crisis intervention, Curriculum/lessons, Screening/assessment, Self-guided activities, Data & insights
- Grade levels: 4th grade, 5th grade, 6th grade, 7th grade, 8th grade, 9th grade, 11th grade, 10th grade, 12th grade
- End user(s): Students, Teachers, Parents, Clinical Team, Administrators
- Tiers of intervention: Tier 1, Tier 2, Tier 3
- District experience: <1,000 students, 1,000-5,000 students, 5,001-20,000 students, 20,001-50,000 students
- Free version available?: Only paid versions of the product are available
Impact
- Intended Outcomes: Clayful helps students build emotional regulation, reduce anxiety, and seek help earlier—leading to improved attendance and academic outcomes. Educators and families gain real-time support to reduce stress and foster stronger relationships. Districts see fewer disruptions, more engaged classrooms, and stronger Tier 1 supports—reducing the need to spend limited resources on Tier 2 and 3.
- Demonstrated Outcomes: Clayful conducted an ESSA Level II & III study with Learn Platform, which found that chronically absent students using Clayful attended school two more weeks than non-users. A separate outcomes study with Georgetown found 90% of Tier 1 students remained in Tier 1, 2x the rate of non-users. Districts also reported better attendance, fewer disruptions, and earlier identification of students in need, including those at risk for suicide.
Privacy & Safety
- Privacy & Security: Clayful is FERPA and COPPA compliant. Operating as a "school official" under FERPA, Clayful obtains student information through agreements with schools, using it only with the consent of schools and/or guardians. Clayful does not sell, license, or rent any student's personal information, prioritizing the privacy and security of student data.
- Crisis Protocols: Clayful uses a tiered escalation protocol for at-risk, mandated reporting, and emergency situations. Clayful notifies schools and guardians based on severity, and escalate to emergency services if needed. Protocols are customizable—districts can determine who receives alerts and how they’re delivered (email, text, etc.) to align with local policies.
Data provided to school/district
Clayful provides anonymized data on usage, screener results, and anxiety/depression trends by grade and gender—so districts can spot patterns (e.g., 8th grade boys struggling) and intervene early. They also deliver real-time alerts to ensure students get support when they need it most.
